Client: California Landscape Contractor’s Association
Role: Design
The CLCA convention is an immense undertaking that has hundreds of attendees. A series of materials is needed to pull off the event: postcards advertising the convention, registration forms, a multitude of ads, and finally, a booklet for the attendees.
I took their theme for that year – “It’s Showtime” - and created an entire set of cohesive pieces that were both organized and visually engaging.